Solid performance and feel no matter what you’re pursuing, the all new "Symetre FL" front drag reels offer Shimano’s M Compact Body design, along with X-Ship technology for solid cranking power. A long time favorite among spinning reel anglers, the Symetre FL reel features our Varispeed II oscillation system that layers the line on the spool in two different speeds for excellent castability. Sizes for trout and panfish, bass and walleye, and bigger species in both freshwater and inshore saltwater are available.

The KVD Sexy Frog is one of the finest, feature-packed, frog-style baits yet from Strike King. Chief among its features are a sealed nose, which minimizes water entry, and a free-floating rattle to create the noise needed to get those lunkers' attention. Designed and approved by Kevin VanDam for open water and heavy cover applications, it's an ideal bait for great topwater frog action!

To paraphrase Theodore Roosevelt, it’s not the size of the fish in the fight, but the size of the fight in the fish. You have to figure Teddy would have had his eyes keenly focused on our new Trout Series spinning rods. Like the popular Panfish Series, our new Trout rods offer the perfect blend of weight, sensitivity and balance. Both series serve up incredibly dialed-in, specialized performance for fish that require the utmost finesse and delicacy.

Tommyhead jigs constantly lays at a 45° angle while the others do not. This was very exciting because, as you know, all bait fish feed at a 45° angle and the posture of crawfish on the defensive is also a 45° angle.

The AC Shiners “No. 300” is a shallow running lure that floats at rest. This balsa wood lure is 3 inches long, with an approximate weight of 1/8 oz. The No. 300 has the classic wounded wobble action that triggers fish to strike. Available in 16 colors.

The "Carry All" fly fishing bags from TFO were designed to store and protect valuable fishing equipment using their new Visual ID Storage System. They offer two sizes of bags in this series and both feature Twin Pockets for sunglasses, reading or tying glasses. These pockets are Velour lined for added protection. Both of the Carry All bags feature a non-slip waterproof bottom construction as well as a pull out rain cover. This will help keep the contents dry fro rain or sitting in a puddle of water. Both feature side lift ports to make lifting...

The Cajun "Sucker Punch" bow is designed to meet the demands of serious bow fishermen. The bow's 35.25" axle to axle length allows for comfortable shooting all day or all night without finger pinch. The Sucker Punch weighs a mere 3.2 lbs. making this bow fishing bow a dream to hold for hours and hours.

The complete bow for bowfishing, the AMS "Fire Eagle" has all stainless steel hardware to prevent corrosion while using your bow in wet environments. The exclusive 50# split limbs, special limb pockets,  and perimeter weighted dual cam system gives the Fire Eagle all the features any serious bow angler would need.

Kayak bass anglers are always looking for an advantage in the sport of bass fishing. The Trigger X "Flutter Worm" brings Ultrabite Pheromone technology to the table that will cause bass to ferociously strike the bait and not let go. The slow fluttering, horizontal sinking action of this worm is perfectly suited for a wacky, dead-stick or Texas rig style fishing. Rig with minimal weight for optimum action. Attach it to your hook and let the Ultrabite Aggression Pheromones do their job!

Kayak anglers looking to keep their preferred bait cool and calm in an insulated bucket should check out the Frabill "Shrimp Shak". The Shrimp Shak has a Whisper Drive aeration system with durable insulation to keep the water temperature even throughout. The 1423 Frabill aerator runs on two D batteries (not included), and The Shrimp Shak even includes a cling-on bait screen for easy access to shrimp.

MHX High Modulus Rod Blanks The High Modulus MHX Series is the new gold standard in rod blanks, available exclusively to the custom rod builder. Constructed of 57 million modulus 100% graphite, the High Mod series features a weight-reducing "naked" graphite finish and are among the lightest and most sensitive rod blanks in the world - at any price. Designed and crafted by the best in the rod manufacturing industry and tested by some of the most experienced fishermen in the world, MHX backs all of their rod blanks with a Limited Lifetime Warranty.

Made in the USA, the Crowder Rods "Salute Series" fishing rods have been designed for kayak anglers who spend time in fishing fresh and saltwater. The Salute series uses only the highest quality components by Fuji, and feature sensitive high-modulus graphite blanks. The Crowder Rods Salute Series gives the budget minded angler the most bang for their buck.

By utilizing a new proprietary scrim in conjunction with TFO’s high modulus carbon fiber blank material, Gary was able to save weight and increase sensitivity without sacrificing strength. GTS Bass blanks are tastefully finished; simply polished, with a thin layer of matte clear coat to enhance the natural luster of the fibers, TFO’s trademark Color ID Split grip is further complemented by a two-piece reel seat and a natural cork ring split grip. GTS rods are topped with TFO’s proprietary Tactical Series guides, machined stainless steel inserts are super-hard chrome anodized then swaged into a chromium-impregnated stainless frame....